I'm Bella — a marketing student, brand strategist, and creative storyteller who loves building ideas that feel like something. I’m especially drawn to the intersection of analytics and aesthetics, where data, culture, and intuition meet to create work that resonates.


I’ve worked across fashion, wellness, and lifestyle projects, helping shape narratives that are thoughtful, modern, and authentic. Whether it’s developing social content, researching trends, or crafting brand moments, I love bringing clarity and creativity together to make ideas come to life.

⬅️ For full project analysis and case studies, visit Select Works.

brand Case studies

social media CONTENT CREATION

A look into the content I create for Data Healed Her — where my passion for wellness, creativity, and storytelling come together.

Brand Stories I’ve Helped Shape

Client Work — Omni Marketing Agency

My Creative Work: Data Healed Her

      My ToolKit & Approach

TOOLS / TECHNICAL SKILLS

  • SQL (queries, joins, filtering, data cleaning)

  • R (data analysis, visualization)

  • Tableau (dashboards, visual insights)

  • Excel (analysis, formulas, models)

  • Google Sheets (analysis, collaboration)

  • PowerPoint (presentations, storytelling)

  • Canva (visual design, layouts)

  • Data analysis & interpretation

  • Dashboard creation & reporting

  • Trend analysis & forecasting

CREATIVE / STRATEGIC SKILLS

  • Brand storytelling & positioning

  • Content strategy & planning

  • Social media strategy (Instagram, TikTok, LinkedIn)

  • Audience research & insights

  • Trend research & consumer behavior

  • Short form video concepts & execution

  • Copywriting & messaging

  • Campaign ideation & execution

  • Visual storytelling

HOW I SHOW UP

  • Organized, detail-oriented, and reliable

  • Analytical and strategic thinker

  • Clear communicator and collaborator

  • Curious, fast learner

  • Proactive and self-directed

  • Adaptable in fast-moving environments

  • Thoughtful, intentional approach to work

Logo Creation

DataHealedHer Logo

This logo was originally created for my personal wellness and analytics brand, DataHealedHer. The concept bridges data and holistic health — representing the intersection of science and self-care through a clean, feminine, and modern aesthetic.

I designed this logo to reflect what Forever 21 could feel like if it evolved with its audience — more minimal, modern, and intentional. The new look strips away the noise of fast fashion and focuses on clean lines and confident simplicity. It’s still youthful, but with a grown-up edge — effortless, elevated, and ready for a new era.

Forever 21 (Rebrand) Logo

Brands Rebranded Logo

This logo was created for my concept project Brands Rebranded, a creative series focused on reimagining established brands through modern design and storytelling. The clean typography and balanced layout reflect innovation and strategic thinking — symbolizing how visual identity can evolve while staying true to brand heritage.